For a web designer, each project and its designing are unique. There are certain things to know or understand about the client and their product and services, before starting the web design and development for a site. An effective website should address the specific needs of the business which requires the designer to accurately understand lots of details about the business. Here, we are discussing nine factors to improve the likelihood of the success of the project.
Purpose of the business
All businesses have a mission and vision statement. Understanding the basics business and its vision of the site enables the web designer to reflect the best web design. If you are unclear about the core function of the website or why they exist, be cleared before designing the projects. It is simple info and without this, it’s impossible to lead the project successful.
Product and services of the business
Once, you clearly understand the purpose of client and its business, it’s become easy to understand the specific product and services offered by the client. Whether it is an ecommerce site or general informative site or any other type of site, it’s always necessary to have knowledge of the client’s product and services offered.
Demographics of their customers/clients
Discussing about the products and services of the business will naturally lead you to more information about the customers and clients who are paying for those products and services. An effective website will always be user focused and the designer should have to consider the factors focusing on customer and the client.
Getting more information for a website is a good practice in designing a website. Information such as age, gender, occupation, income helps to target the customers easily.
When a website is created, there should be accurate representation of the business needed. If you understand the core function of the website, then you can easily reflect the business of the site in an effective way.
Improvising the current website
Even a project can re-designed, if the existing web design is not satisfied. At least, now the web designer should know the core function of the website redesigning. There are many factors to considered, before a site is defined for re-design.
Requirements in the new website
Expectation from a new website will also as an important factor in creating a successful website. While improving the current website, such expectation will be more useful in designing the current website.
Factors determining the success or failure of the project
There are various factors that determine the success or failure of the project. A new design may give the business a satisfactory feeling for improving the website.
Reason for choosing you as a designer
With so many freelance designers and design firms out there to choose from, it’s happy that the client has chosen you for a reason. There is something about you that would have impressed your client feeling better. So, be specific while designing the website.
Plans for maintaining a website
Every website is designed and developed by considering some of the plans in mind. Though the website is designed or redesigned, its success lies in maintaining the site. The choice of CMS would help you to maintain the site. A site should be influenced by the ongoing updates and proper maintenance. Generally, a site contains more number of web pages, images, templates, scripts and content. So, maintaining the website by making occasional updates will also help the website.