In today’s world, Mobile phones will certainly overtake PC’s as the most common web access device worldwide”, which is predicted by experts.
Having mobile presence is the main feature that should be checked before you start with a mobile website. Once you have your website, you will need to vigorously promote your website in order to generate some ROI and serve your customers better. Here are some examples of how you can do this through web application development.
1. Promote on Your online Website
You can advertise your mobile website on your current website. For example you can place a banner like “Connect with us in your mobile” will be a good start. Not only is this quick and easy but also a free way to influence your current website.
2. Use your Blog for Promotion
Write a blog post titled something like “Connect with us on your Smartphone”. Here you can announce your new mobile website in detail and explain all the benefits in doing so. You can create a feedback form and ask your blog users to send feedback on other features they would like to see. Don’t forget to do a follow-up post announcing any website updates you have made as a result of the feedback to received
3. Getting Social
You can use social “sign-in” into your mobile website with the help of web development India. This permits your users to share comments with their friends and is a powerful way to interrelate with your brand.
4. Mobile Coupons
An easy way to encourage your customers to try your product or visit a location is the “Mobile coupons”. Mobile coupons have a 3-4 time higher redemption rate than typical print coupons and cost far less. By combination of SMS marketing with mobile coupon delivery, you now have an even more influential way of driving more sales and customers to your business.
5. Email Marketing
If you have a customer email database, send out an email announcing your mobile website. By coupling your email with a coupon, your customer will have a strong call-to-action to interact with your mobile website and offers.
6. Mobile Search Engines & Directories
Today Search engines have got more power in mobile society. So remember to submit your mobile website details to mobile search engines like Google mobile, Yahoo mobile, MSN mobile, AOL mobile, Ask mobile etc, web development companies can perform this task with expertise. Similarly, make sure that you have submitted your mobile website to mobile directories as well for extra exposure and punch.
7. Online Press Release
To get the word out, press release have always been a great way. Issue an online press release about the development of your new mobile website. Everyday there are thousands of users, bloggers and writers in the mobile world who are always looking for new stories and case studies. When they find your story they have the option to further pass on the story on their own network furthering your exposure.
Today’s trend is the mobile revolution. Every business needs to stay relevant and service customers where ever they are particularly when their on the move. Having a mobile approach is critical.